Freshlay

Freshlay

Freshlay

Visual Identity

Illustration

Product Design

A visual identity and product design for a farm-to-doorstep service delivering fresh produce.

A visual identity and product design for a farm-to-doorstep service delivering fresh produce.

A visual identity and product design for a farm-to-doorstep service delivering fresh produce.

Yellow Flower
Yellow Flower
Yellow Flower

Freshlay is a farm-to-doorstep service that delivers fresh, locally sourced produce straight to customers. The brand needed a strong visual identity and an intuitive product experience to communicate freshness, trust, and convenience.

Challenge

The goal was to create a brand that feels natural, friendly, and seamless, bridging the gap between farmers and urban consumers while making the online shopping experience effortless.

Outcome

The result is a cohesive brand and product experience that feels fresh, trustworthy, and easy to use, making Freshlay a standout in the farm-to-doorstep space.